Importance of Using A Realtor® To Sell Your Home...

80 PERCENT OF BUYERS USE REALTORS® TO HELP THEM FIND A HOME

Realtors® have buyers waiting. That’s right, we are working with buyers who have seen what is currently on the market and are waiting for something new to be listed. They want to buy now.

Most activity will take place in the first 3-4 weeks for a listing. The excitement of a new property on the market will create urgency for both buyers and agents to see it as quickly as possible. For that reason, in many instances, the home will receive its highest and best offers during this time.

After that initial period, the only people to look at it will be new buyers that enter the marketplace. This could take weeks or even months.

    THE ROLE OF A C3 REALTOR® IN PRICING YOUR HOME

    • There is no “exact price” for real estate
    • We don’t tell you what your home is “worth”
    • The market determines value... we, together, determine the price
    • We bring the market... the market brings the price
    • We will show you a range of prices for homes in this area 
    • You determine the price based on factors you control:
      • Marketing Time┃Exposure Methods Condition┃Financing Alternatives Provided 

    For Sale By Owner (FSBO) Statistics

    FSBOs accounted for 8% of home sales in 2015. The typical FSBO home sold for $185,000 compared to $240,000 for agent-assisted home sales.

    FSBO methods used to market home:

    • Yard sign: 33%
    • Friends, relatives, or neighbors: 21%
    • Online classified advertisements: 10%
    • Open house: 21%
    • For-sale-by-owner websites: 7%
    • Social networking websites (e.g. Facebook, Twitter, etc.): 9%
    • Multiple Listing Service (MLS) website: 13%
    • Print newspaper advertisement: 3%
    • Direct mail (flyers, postcards, etc.): 2%
    • Video: 1%
    • None: Did not actively market home: 41%

    Most difficult tasks for FSBO sellers:

    • Getting the right price: 18%
    • Preparing/fixing up home for sale: 13%
    • Understanding and performing paperwork: 12%
    • Selling within the planned length of time: 3%
    • Having enough time to devote to all aspects of the sale: 3%

    Source: 2016 National Association of REALTORS® Profile of Home Buyers and Sellers